Add expertise in must-win situations

Produce client focused proposals that show insight and understanding. Agree on a strategy and manage the creation process to avoid last-minute marathons. Submit proposals that comply, read well and look great.

Complex2Clear supported Bell’s winning bid for the Alberta Government SuperNet contract worth up to $1B over 10 years

Stronger, more client focused proposals

Complex2Clear brings new perspectives, proven process tools and content management experience to help in-house teams work smarter and develop stronger, more client focused proposals. We’ll consult with you to agree on the kind and level of support you need, and then tailor our services, including those below and others you may require,  to fit your needs.

Support we provide

PROCESS TOOLS

We use process tools, including templates and matrices, to organize, communicate and track proposal development

BENEFIT

Stronger proposals result from shared unders tanding of contents, scoring system, responsibilities and timeline

STRATEGY FACILITATION

We help teams analyse buyer types, key drivers and hot button issues and develop win themes to drive proposal content

BENEFIT

Client-focused responses have much more selling power than inward-looking, compliance-focused proposals

CONTENT MANAGEMENT

We provide real-time management of content deliverables and quality to ensure the proposal aligns with win strategies

BENEFIT

Supports subject matter experts, avoids last-minute panic and aligns all content with RFP requirements and strategy

WRITING AND EDITING

We draft key sections, executive summaries and cover letters, and edit content to ensure clear, consistent style and voice

BENEFIT

Well-structured, plain language proposals are easy and engaging to read, resulting in higher evaluator scores

5 SIGNS YOU MAY NEED OUR SERVICES

Sales team is not fully engaged in the proposal process

Content developers are slow to deliver their output

Proposals seem boring and lack client focus

The team often scrambles to meet the deadline

Poor win percentage—even when fully capable

Get in touch to learn more

Please give us a call or complete the form at right to see if we’re a good fit for your needs. For maximum benefit, engage with us early in the response window.


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